Rose Inc
One look at former model Rosie Huntington-Whiteley's Instagram and it's clear that her vibe is minimalist luxury. This aesthetic is clearly reflected in her beauty brand Rose Inc. The skin and makeup line launched with the "Modern Essentials," with a roster that includes an exfoliating toner, vitamin C serum, tinted brow gel, and dewy concealer to name a few. Each product is housed in sleek packaging that looks just as good on your vanity as it does on your skin. Star Product: Allure commerce writer Jennifer Hussein tried the entire "Modern Essentials" line and raved about the Blush Divine Radiant Lip and Cheek Color: "I can fully admit that I'm a convert to this balmy blush. Its creamy formula blended into my skin in a few effortless swipes, and it gave the apples of my cheeks a dewy, rosy finish without leaving a sticky feel behind."
Storyline
One look at former model Rosie Huntington-Whiteley's Instagram and it's clear that her vibe is minimalist luxury. This aesthetic is clearly reflected in her beauty brand Rose Inc. The skin and makeup line launched with the "Modern Essentials," with a roster that includes an exfoliating toner, vitamin C serum, tinted brow gel, and dewy concealer to name a few. Each product is housed in sleek packaging that looks just as good on your vanity as it does on your skin.
Star Product: Allure commerce writer Jennifer Hussein tried the entire "Modern Essentials" line and raved about the Blush Divine Radiant Lip and Cheek Color: "I can fully admit that I'm a convert to this balmy blush. Its creamy formula blended into my skin in a few effortless swipes, and it gave the apples of my cheeks a dewy, rosy finish without leaving a sticky feel behind."
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