COKE MEAN JOE GREENE
One of the most beloved of all time and a Clio winner: Steelers lineman Mean Joe Greene comes off the field angry with himself and reluctantly bonds with a boy offering a Coke. (Poor Greene had to swig a total of 18 bottles.) "In South America we used the same concept with a soccer player," says Coca-Cola's Phil Mooney. Four years ago Pepsi spoofed it: Hoops star Shaquille O'Neal asks a kid for his cola, and the brat refuses. Very '90s.
QUICK FACTS
- Release Date
- Oct 1, 1979
Storyline
One of the most beloved of all time and a Clio winner: Steelers lineman Mean Joe Greene comes off the field angry with himself and reluctantly bonds with a boy offering a Coke. (Poor Greene had to swig a total of 18 bottles.) "In South America we used the same concept with a soccer player," says Coca-Cola's Phil Mooney. Four years ago Pepsi spoofed it: Hoops star Shaquille O'Neal asks a kid for his cola, and the brat refuses. Very '90s.
Other Details
- Release Date
- October 1, 1979