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POLAROID ONESTEPSUN SYSTEM

1977 · 1h 00m
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In perhaps the most effective teaming of celeb endorsers, James Garner and Mariette Hartley spar, flirt, and joke so convincingly, people thought they were really married. Winner of three Clios, it was a rare campaign praised by feminists for Hartley's giving-as-good-as-she-got exchanges. The spots ran four years, and people still ask for more.

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Release Date
Apr 11, 1977

Storyline

In perhaps the most effective teaming of celeb endorsers, James Garner and Mariette Hartley spar, flirt, and joke so convincingly, people thought they were really married. Winner of three Clios, it was a rare campaign praised by feminists for Hartley's giving-as-good-as-she-got exchanges. The spots ran four years, and people still ask for more.

Other Details

Release Date
April 11, 1977