New Balance
Jack Harlow signed on as brand ambassador of New Balance in February. The Grammy-nominated rapper’s work with the brand will include appearances in key marketing campaigns and playing an integral role in the brand’s connection to basketball culture, along with debuting new sneakers. Harlow rocks some of his favorite New Balance styles in his “Nail Tech” music video. “I have been rocking New Balance since I was a kid, so to officially join the brand in this way is really exciting,” Harlow said in a statement. “I’ve always loved the 990 and recently the Joe Fresh Goods 993 and collabs with the 550’s have been fire. I’m excited to peek behind the curtain and work with the brand more.”
Storyline
Jack Harlow signed on as brand ambassador of New Balance in February. The Grammy-nominated rapper’s work with the brand will include appearances in key marketing campaigns and playing an integral role in the brand’s connection to basketball culture, along with debuting new sneakers. Harlow rocks some of his favorite New Balance styles in his “Nail Tech” music video.
“I have been rocking New Balance since I was a kid, so to officially join the brand in this way is really exciting,” Harlow said in a statement. “I’ve always loved the 990 and recently the Joe Fresh Goods 993 and collabs with the 550’s have been fire. I’m excited to peek behind the curtain and work with the brand more.”
More Like This
